What websites see the most traffic when it comes to used car sales?

Answer:

Questions:

• What research have you done/will you do when purchasing a car?
• The same 10 websites made the top 10 list in 2021 as 2020. Why do you think we’re not seeing new websites make the list?
• When conducting research for used cars, what information should you be looking for?

Click here for the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (Cox Automotive): 

Other statistics about used car buyers: 

• Car buyers spent an average of 12.5 hours researching and shopping
• Third party websites were used the most for research and shopping, ahead of dealerships
• Kelley Blue Book's "Instant Cash Offer" was the most-used online trade-in tool

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Be sure to check out NGPF's BRAND NEW Buying a Car mini-unit!

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Fincap Friday's Is MSRP the Price for Me? will get your students thinking about how to get the best price at a dealership.

About the Author

Ryan Wood

Ryan is the Partnerships and Adoption Manager for Next Gen Personal Finance’s midwest region. He brings his experience as a former teacher, curriculum designer, and sales and marketing professional to state organizations and school districts in supporting the implementation of their personal financial education efforts. He graduated from the University of Wisconsin-Green Bay and earned his teaching credential from Saint Mary’s University in Winona, Minnesota. He proudly taught at two rural high schools in Wisconsin before transitioning to curriculum design at NGPF, and is now excited to be on the front lines in delivering the best possible financial education in the midwest. He and his wife have three beautiful daughters, each of which inspire him to share the impact of being sound financial stewards both at home and as lifelong learners.

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