The numbers are ticking up as shoppers look for deals!

Answer: 79% - it's 68% for all age brackets

Questions:

• Did you do any shopping on Black Friday? 
• Do you have a budget for holiday gifts this year? 
• Do you think Thanksgiving week deals are worth the hype?

Here are the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (Deloitte):

"Consumers surveyed are willing to loosen their purse strings this season, but a cost-of-living squeeze continues to weigh on holiday shoppers. Survey findings indicate that consumers in all income groups are showing frugal and value-seeking behaviors despite optimism around the economy. To keep the holidays festive, they’re making tradeoffs and seeking out deals with 75% planning to participate in October and November promotional events (versus 61% in 2023). With five fewer shopping days this year, these promotional events may be crucial to tempt consumers to purchase early."

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About the Author

Dave Martin

Dave joins NGPF with 15 years of teaching experience in math and computer science. After joining the New York City Teaching Fellows program and earning a Master's degree in Education from Pace University, his teaching career has taken him to New York, New Jersey and a summer in the north of Ghana. Dave firmly believes that financial literacy is vital to creating well-rounded students that are prepared for a complex and highly competitive world. During what free time two young daughters will allow, Dave enjoys video games, Dungeons & Dragons, cooking, gardening, and taking naps.

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