Dec 01, 2024

Question of the Day: What percent of people shop on Black Friday, Small Business Saturday, and Cyber Monday?

It's Cyber Monday - how many people plan to shop the sales?

Answer:

Black Friday: 39%

Small Business Saturday: 16%

Cyber Monday: 36%

 

Questions:

  • What’s your approach to gift-giving?
    Consider: how far in advance do you plan? do you look for specific items? Shop in-person or online?
  • How do you decide how much to spend on a gift?
  • What strategies do you use to get the best deal when shopping?

 

Here are the ready-to-go slides for this Question of the Day that you can use in your classroom.

 

Behind the numbers (Nerdwallet):

"Many 2024 holiday shoppers plan to shop the sales, with 39% saying they plan to shop on Black Friday and 36% planning to shop on Cyber Monday this year. And around 1 in 7 (15%) have completed or will complete the majority of their holiday gift shopping during the mid-summer and fall sales.

Some will shop locally: Of 2024 holiday shoppers, 16% plan to shop on Small Business Saturday and the same proportion (16%) say they’ll prioritize shopping at locally-owned or small businesses this year."

 

About the Author

Kathryn Dawson

Kathryn (she/her) is excited to join the NGPF team after 9 years of experience in education as a mentor, tutor, and special education teacher. She is a graduate of Cornell University with a degree in policy analysis and management and has a master's degree in education from Brooklyn College. Kathryn is looking forward to bringing her passion for accessibility and educational justice into curriculum design at NGPF. During her free time, Kathryn loves embarking on cooking projects, walking around her Seattle neighborhood with her dog, or lounging in a hammock with a book.

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