Answer: Costumes at $33.59 spent per person; Decorations were a close second at $32.10 per person

Questions:

• What are your plans for Halloween this year? How would you/your families spending differ from last year's Halloween?
• What role did social media have on your Halloween spending this year (e.g., did you find costume ideas on Instagram?) Explain.
• Would it surprise you to learn that Halloween is the second most popular holiday in terms of consumer spending? Why do you think it's so popular?

Here's the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (National Retail Federation data): 

Consumer spending on Halloween-related items is expected to reach an all-time high of $10.14 billion, up from $8.05 billion in 2020, according to the National Retail Federation’s annual survey conducted by Prosper Insights & Analytics. Plans to celebrate Halloween are up this year compared with last and are close to pre-pandemic levels.

“Americans plan to spend more than ever to make this Halloween a memorable one.”

“Americans plan to spend more than ever to make this Halloween a memorable one,” NRF President and CEO Matthew Shay said. “Retailers have implemented a number of measures, such as bringing in Halloween products earlier than normal, to ensure their shelves are stocked with seasonal candy, décor and other items ahead of this important holiday.”

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Lots more Questions of the Day here! You will never run out of bell ringers:)

About the Author

Tim Ranzetta

Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.

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