We last asked this question back in November of 2017 so it was time to check back with the Piper Jaffray Taking Stock with Teens Survey 2019 to see what had changed. 

Answer: Amazon (and it's not even close!)

Questions:

• Do you shop online at all? If so, what is your favorite website?
• How much of an impact does social media have with your online purchases? For example, are there influencers on Instagram that pitch products they like that you purchase because of their endorsement?
• Are there items that you would prefer to purchase in-store vs. online? Explain. 
• Amazon has such a commanding lead over other websites. Why do you think so many teens choose Amazon for online shopping?

About the Author

Tim Ranzetta

Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.

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